AI Insights · Timothy · January 2021
Q4 2020 Performance of Top Match 3 Games on iOS in the US
An analysis of the top 5 Match 3 games on the iOS platform in the United States for Q4 2020 reveals trends in downloads, revenue, and weekly active users. Insights from Sensor Tower showcase the market dynamics of these popular mobile games.
As 2020 drew to a close, the Match 3 gaming category on iOS continued to captivate players in the United States. Sensor Tower provides a comprehensive look at how five leading games performed in the fourth quarter. Let's dive into the numbers.
Candy Crush Saga
King's perennial favorite saw its weekly revenue peak at $6.2M in the last week of December, marking a strong finish to the quarter. Downloads surged to 174K in the week leading up to Christmas, possibly as a result of festive promotions. Weekly active users (WAU) reached a high of 1.47M in late November but saw a slight dip to 1.39M by the end of December.
Homescapes
Playrix's Homescapes also finished the year on a high note with $4.2M in revenue during the final week of December. The game's downloads showed an upward trend, culminating in 248K downloads in the same week. WAU remained relatively stable throughout the quarter, ending with 1.37M active users.
Gardenscapes
Another hit from Playrix, Gardenscapes, experienced its highest revenue for the quarter at nearly $3M in the week before Christmas. The game saw over 112K downloads in the last week of December. In terms of active users, the game maintained a steady player base, concluding the quarter with approximately 501K WAU.
Toon Blast
Peak Games' Toon Blast showed a consistent revenue pattern, with the quarter's high at $1.9M in the weeks of late November and late December. Downloads peaked at 65K in the final week of the year. The game's WAU showed growth, ending the quarter with over 1.1M active users.
Fishdom
Rounding out the top five, Fishdom by Playrix had its highest revenue at the start of the quarter, with $2.1M in the last week of September, and ended with $1.8M in the last week of December. Downloads hit a high of 124K in the final week, while WAU saw a slight increase to 360K after a dip earlier in the quarter.
For more detailed insights and data on the performance of mobile applications, visit Sensor Tower. The trends observed in the Match 3 category reflect the ongoing engagement and monetization potential of these games, even as the market continues to evolve.
